Premium Content If you want to convince your audience to sign-up, what better way is there to promise them premium content if they do? Content mailing list saved for those who follow the sign-up process is one of the best ways to entice a person to be part of your e-mail list. to let them know what awaits for them if they sign up, you can gate each one with a sign-up form page. That way, you can generate more subscribers to your content. 3. Share Incentives One of the basic rules in learning how to build a list using social media is to always keep your audience interested. Incentives are one of the tools you can use mailing list to gather more people to your list and have them sign-up. The though behind this is that people only need a little coercion to do something significant. Of course, you must make sure that the incentive is something they can benefit from like discounts, exclusive content, free samples mailing list and others. 4. Host a Webinar if you really want to show the human side of your business, you can host a webinar in which a representative (or you yourself) can discuss various topics regarding your business to your audience at a given time.